WWF launches new online guide for paper buyers

GLAND, Switzerland, Jan. 26, 2012 (Press Release) - WWF launches today new online guidance for responsible paper buyers. The site checkyourpaper.panda.org/paperbuyingtips has been developed for purchasers of paper who want to get an overview of what they can do to help protect forest biodiversity, the natural environment and human rights.

The „6 steps to responsible purchasing" summarize in one place all tips and tools developed by WWF on how buyers of paper can make „green" paper choices and work with their suppliers towards reducing the environmental footprint of paper production and consumption. The online guide is launched just prior to „Paperworld" taking place 28-31 January in Frankfurt, one of the world´s largest paper product conferences.