Fastmarkets RISI Viewpoint: Identifying e-commerce’s role in the corrugated containerboard market
By Derek Mahlburg, Senior EconomistThis year, Amazon's annual Prime Day sale resulted in sales of more than 175 million items in just two days, more than the online giant sold on Black Friday and Cyber Monday combined. The e-commerce sector is rightfully attracting a great deal of attention, as it has driven nearly half of total retail sales growth (excluding gas and autos) over the past three years, well over triple the e-commerce and mail order share of retail spending. Over the past two years, we have informally discussed the role of e-commerce for containerboard and corrugated demand in a ...