UPM sponsored Two Sides gives a great environmental story for paper and print

HELSINKI, Sept. 14, 2009 (Press Release) -

A UPM sponsored initiative was launched today as part of campaign to promote the sustainability of print and paper as 'Renewable, Recyclable and Powerful'.

Two Sides has been formed to promote paper and prints great environmental story and power to communicate. More than 100 companies and associations from across the graphic communications supply chain are involved in the campaign in the UK. The core feature of the initiative is 'Myth Busting' about claims made about paper which are wholly inaccurate.

Key messages include:

  • 1.5 million football pitches of new trees. Every Year - more trees are planted ...

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